ELLIOT POLLOCK – Owner
“H1 isn’t just a design agency for us; they’re the core of our team. Shai’s depth of knowledge and passion for the sport is unparalleled, and it makes his design that much more powerful. We’re an 8-figure business today, and it’s due in large part to having the best look in the industry.”
It all began with Armada’s website; at the time, most off-road industry-related sites were outdated, cluttered, and had no sense of design or style. We had the vision to make Armada look like an automotive design firm — which in essence, they are — with sleek, purposeful design and a superior UX. As we saw it, our job was to convey the passion for the art of the car. Today, Armada’s look has set the industry standard, with many competitors following their lead… and eating their dust.